rob tannan on keep it simple, stupid
http://cde.cerosmedia.com/1G496b88c17a9e1012.cde/page/28
- Characteristics of clarity: 1. guidance, 2. comfort, 3 sensation.
- Clarity is achieved when a user knows how to use a product, is able to do so comfortably and is engaged with it during use.
- Automation is not about eliminating complexity, but effectively allocating it between the user and the system.